Zameen, Pakistan’s largest real estate website, has launched its Windows App for both phones and desktops. With this significant move, Zameen is now available across all major technological platforms.
Tech giant Microsoft developed the app for Zameen, which has exhibited meteoric growth in recent years. Microsoft also helped the company build an in-house Windows App team to ensure that the app is developed further and optimized with new features.
“Microsoft with its programs, technology and people is extending all the available support to great ideas and solutions. Zameen is one of such great initiatives,” said Tahir Masood, DX Lead of Microsoft Pakistan. “Microsoft wishes Zameen the best of luck for the future.”
Zameen Co-CEO Imran Ali Khan said ensuring the portal’s presence on all available platforms was a key part of its mobile-first approach.
“The Zameen Team is grateful to Microsoft for their help. This step will take the portal onto a whole new digital level,” said Imran. “Over 50% of our traffic comes from mobile phones and tablets, so we have never underestimated the importance of these mediums. This app will refine the customer experience further and give Zameen a palpable edge.”
In a short span of time, Zameen has taken over Pakistan’s property portal industry completely. Just recently, it raised $9 million from three renowned international funds in its latest venture round and was named one of the top 8 portals from around the world “to watch and learn from” at the Property Portal Watch Conference in October. Today, Zameen has a team of around 400 people, offices in 9 and presence in 21 major cities, and over 3 million monthly visits.
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