Mumbai: Star Group on Monday bagged six-year broadcast and digital rights of India’s international cricket matches at home and domestic events.
The group beat Multi Screen Media (Sony) to get the right for the events like Ranji Trophy, Duleep Trophy and the Irani Trophy.
Star, in collaboration with ESPNCricinfo, bagged the broadcast, Internet and mobile rights in India for a period of six years starting from July 2012 till March 2018.
The group got the rights for Rs 38.51 billion and will cover 96 matches in all. They will pay Rs 400 million for each international match.
Star and Multi Screen Media (Sony) were the only two companies to make the bids but a total of five had filed the tenders.
The second highest bidder was Multi Screen Media (Sony), which bid Rs 37 billion.
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