Karachi: Coca-Cola has retained its position as the number one in Interbrand’s ranking of the world’s 100 best brands. The ‘Coca-Cola’ brand has consecutively occupied this position since Interbrand initiated its Global Brand Report 12 years ago.
The 2011 Interbrand report estimates Coca-Cola’s brand value to be around $71.9 million, a two percent increase from 2010. Despite the dominance and sector-wide growth of technological brands this year, Coca-Cola has outdone competitors in business services, computer services, internet services, electronics and media as well as its direct competitors in the beverage sector.
Rizwan U. Khan, General Manager of Coca-Cola for Pakistan and Afghanistan, said the company took pride in engaging consumers and delivering to them what it promised.
Dear TNT Reader,
At The News Tribe, our mission is to bring you free, independent, and unbiased news and content that keeps you informed and empowered. We are committed to upholding the highest standards of journalism, as we understand that we are a platform for truth.
Apart from independent global news coverage, we also commit our unique focus on the Muslim world. In an age marked by the troubling rise of Islamophobia and widespread misrepresentation of Muslims in Western media, we strive to provide accurate and fair coverage.
But to continue doing so, we need your support. Even a small donation of 1$ can make a big difference. Your contribution will help us maintain the quality of our news and counteract the negative narratives that are so prevalent.
Please consider donating today to ensure we can keep delivering the news that matters. Together, we can make a positive impact on the world, and work towards a more inclusive, informed global society.
Donate Monthly Subscription Annual Subscription