London: Ouya, video game console, has shaken hands with Vevo, music video streaming service. So when Ouya will hit the floors in 2013, it will have Vevo as its launch partner.
Ouya is a video game console built upon open software technology with Android mobile operating system. It became a hit on Kickstarter, a crowd funding website for creative projects, and collected over US$6.2 million in funding.
For Vevo, this partnership is a way to execute its bigger plan of entering the living rooms around the world. As Michael Cerda, senior vice president of product and technology at Vevo, said, “we will continue to deliver our premium music video programming to the rest of our platform consisting of Vevo.com; mobile and tablet apps (including Android, iOS, Windows Phone); connected TVs, like Xbox; and partner sites, such as Facebook and YouTube“.
Vevo is a music streaming service by Sony Music Entertainment, Universal Music Group and Abu Dhabi Media. Mostly people will be familiar with Vevo due to its deal with Youtube. It has got over 50000 videos and 11000 artists in its catalogue.
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