Facebook has purchased a start-up, Face.com, specializing in software with the help of which computers can recognize a person’s face in a digital photo.
But Facebook did not disclose the cost and purpose for Face.com.
“People who use Facebook enjoy sharing photos and memories with their friends, and Face.com’s technology has helped to provide the best photo experience,” AFP quoted a Facebook spokesperson as saying.
“This transaction simply brings a world-class team and a long-time technology vendor in house.”
Face.com announced the acquisition in a blog post that heavily hinted the company’s talents would be put to work for Facebook on smartphones, and cameras which are commonly used to snap pictures and post them to the social network.
“Like our friends at Facebook, we think that mobile is a critical part of people’s lives as they both create and consume content, and share content with their social graph,” Face.com said in the blog post.
“By working with Facebook directly, and joining their team, we’ll have more opportunities to build amazing products that will be employed by consumers.”
In recent months, Facebook spent a billion dollars on the startup behind photo-sharing application Instagram and an undisclosed amount of money on “social discovery” startup Glancee.
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